National Dried Milk

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National Dried Milk was a roller-dried powdered, full-cream milk fortified with vitamin D [1]. It was intended for feeding to children at a time of milk rationing. It was also convenient for mothers. It freed them up from breast-feeding at a time when women had to go man the factories for the war effort. At first, it was available only to children under 1 year of age; later 2 years.

The National Dried Milk scheme had been announced by the fall of 1940; by then, physicians were debating how it should best be served to infants and whether full-cream was indeed the best for them.

The storage and distribution of National Dried Milk across the country was contracted out to a company called SPD. You needed ration coupons to purchase it with.

A half-cream version was introduced in 1941. [2]

After the war, National Dried Milk was still being sold in 1965, though by that point, it was only 12 percent of milk sales. People on welfare could purchase it at subsidized prices, but there was a limit to how much you could buy at these prices. Everyone else could buy unlimited quantities at regular prices. In the mid 1960s, a 1 pound (450g) tin sold for 4 shillings, or 2 shillings 4 pence at subsidized prices.

National Dried Milk was finally discontinued in 1976, when there was no longer any point, as people were opting to purchase special infant formulas instead.

Many people in their Second World War memoirs confuse National Dried Milk with "Household Milk."

"Household Milk" was dried skim milk for general consumption; National Dried Milk was dried "full cream" milk aimed at feeding infants.


Literature & Lore about National Dried Milk

National Dried Milk came in white coloured metal tins, with a metal lid, and blue lettering on the tin.


The label read:

Welfare Foods Service
National Dried Milk
Modified Dried Full Cream Milk
This tin contains the equivalent of seven (7) pints of milk with vitamin D added
Ask at the Welfare Centre for cod liver oil and concentrated orange juice
Packed under Government Contract for the Welfare Foods Service.


Note that over the 30 years that National Dried Milk was sold after the war, the packaging seems to have evolved into cardboard canisters.
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