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Many people in their Second World War memoirs confuse National Dried Milk with "Household Milk."
"Household Milk" was dried skim milk, National Dried Milk was dried "full cream" milk.
It was roller-dried powdered milk fortified with vitamin D. It was intended for feeding to children at a time of milk rationing. It was also convenient for mothers. It freed them up from breast-feeding at a time when women had to go man the factories for the war effort. At first, it was available only to children under 1 year of age; later 2 years.
National Dried Milk was introduced in December 1941. The rationing of liquid milk had begun a month earlier, in November 1941.
The storage and distribution of National Dried Milk across the country was contracted out to a company called SPD. You needed ration coupons to purchase it with.
After the war, it was still being sold in 1965, though by that point, it was only 12 percent of milk sales. People on welfare could purchase it at subsidized prices, but there was a limit to how much you could buy at these prices. Everyone else could buy unlimited quantities at regular prices. In the mid 1960s, a 1 pound (450g) tin sold for 4 shillings, or 2 shillings 4 pence at subsidized prices.
National Dried Milk was finally discontinued in 1976, when there was no longer any point, as people were buying special infant formulas.
Literature & Lore
It came in blue and white cardboard tins with a metal lid. The label read:
Welfare Foods Service
National Dried Milk
Modified Dried Full Cream Milk
This tin contains the equivalent of seven (7) pints of milk with vitamin D added
Ask at the Welfare Centre for cod liver oil and concentrated orange juice
Packed under Government Contract for the Welfare Foods Service.
Other entries for Powdered Milk
Household Milk, Instant Skim Powdered Milk, Malted Milk Powder, National Dried Milk, Powdered Milk
Other entries for Milk
Buttermilk, Clabbered Milk, Cream, Crème de Brebis, Evaporated Milk, Goat's Milk, Gold Top Milk, Kefir, Koumiss, Raw Milk, Whey, Yoghurt
Other entries for Dairy
Butterfat, Butter, Cheese, Nondairy Topping
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